CELITECH, the premium eSIM connectivity platform for global travel providers, announces Chief Marketing Officer Lauren A. Koenig will join CEO Al Fares and CCO Rich Bratton as a company co-founder.
Koenig, who started with CELITECH in September 2022, builds on 20+ years in travel technology. From spearheading a bold rebrand to attracting key partnerships, she quickly showed her talents and strengths in taking the company to the next level.
“Lauren’s deep travel experience coupled with her unparalleled drive to change the industry for the better is a huge win for us,” says Al Fares, CEO. “She’s a rock star.
With the eSIM marketplace on the verge of explosive growth and on track to reach USD 1.2T by 2030 (according to Bazinga), it’s imperative that CELITECH has the right management team in place.
"Lauren is our loudest and most passionate singer. The marketing and business development prowess she brings to CELITECH are key to defining the direction of the company," says Richard Bratton, CCO. "With Lauren as a co-founder, we can now unlock the company's fullest potential."
"I’m thrilled to join Al and Rich as co-founders of this epic company and to officially be part of 'the band.' When there’s an energy in a band, great music—and magic—happens. That's exactly what we have with the three of us,” says Koenig.
As the only eSIM creator headquartered, made, and hosted in the USA, CELITECH works with Airlines, Hotels, Tour Operators, OTAs, and others in Travel and Hospitality to empower international travelers with premium eSIM technology.
Read more about Lauren here >>